A room full of grizzly looking, sleep deprived entrepreneurs sitting around wondering what happened to their dreams of success.

One by one they start to share their stories:

“Hi, I’m Amy.  I am an email addict.”  I sit down to work on the projects that would make me money, but every time that email alert pops in, I’m bouncing to check on who could have possibly contacted me.  So by the end of the day, I’m drained, overwhelmed, and have accomplished nothing!.”

Next is Dave, who has the tell tale dark circles under his eyes.  “Hi I’m Dave, and my life has become unmanageable as a result of the distraction of email.  My problem is that I can’t sleep until I know every email is done, sent, or responded to.  Its freaky…in fact, if I get up in the middle of the night to go to the bathroom, or can’t sleep, I will head straight to my computer to finish off the email that came in when I was away.  And can I share my biggest shame?  I secretly get a little bummed when it’s about one in the morning and I hit the send/receive button and nothing comes.  I’m a mess.”

But the saddest one of all is Ray, who sits in the corner, barely able to hold his head up.  “Hi, my story is sort of similar but it’s not just email that’s causing me to get off track and waste hours and hours and hours.  Mine is that damn Facebook and Twitter.  In the old days I’d give myself about thirty minutes to ’surf the web’ as we used to call it back then, but with the inventions like Tweetdeck, I’m screwed!  Now it takes all the energy I can muster to get anything done.  And you want to know the worst part of it?  As a coach, when I’m supposed to be listening to my clients on the phone, I secretly pop in and check on the tweets while I should be listening to them.  They are paying me good money, and I can’t even be present because I’m so addicted to distractions.  What they heck should I do?”

Now obviously this is a fictitious “12-Step meeting for email addicts” but many of you will read your own story in the three characters above.

The fist thing I want you to know is that you are probably (unfortunately) among the norm.  We love distractions!  Our cell phones have alarms, our Outlook tasks pop in to alert us, we get reminders of teleclasses, and all sorts of things that intrude on our space.  So what’s a ‘focus challenged’ entrepreneur to do about all this?  I have a few suggestions below.

1.  Turn off the email alert -yes….in Outlook you can stop the function that tells you every time an email pops in.  You may notice a huge void, but that’s the goal!

2.  Discover the cost of being interrupted constantly – I recently got ’spanked’ by my VA.  OK, not literally, but she scolded me because I haven’t yet contacted all the affiliates I need to promote my upcoming Happy in Business Mastermind program.  See I can tell myself the story that I’m so busy, but the reality is that the distraction of email/social media probably cost me at least a weeks worth of work in connecting with people that I need to.

3.  Schedule chunks of time for distractions – Give yourself certain hours where you’ll be on Facebook, certain times you’ll tweet, and certain times you will check your email.  It really is about discipline.   Have you planned your time?  Do you set up a schedule the night before of what needs to be accomplished, or do you just jump on the computer and just start responding to emails?  That is the kiss of death for any hope of productivity, so START NOW.  The deal is that you control your time, and not other people’s calls, requests, or emails.  Think like a singulary focused million dollar business owner.  Would they ‘twitter’ their time away?  Probably not.

4.  Purge, purge, purge -  Do you really need 67 ezine subscriptions?  Take one whole week and everything that you would be tempted to say, “I’ll get to this later” GET RID OF!!!! You can always re-subscribe, but the enormity of getting hundred and hundred of emails a day leads to overwhelm.  (Don’t want to hurt someones feelings by unsubscribing?  Here’s a trick – set up a message rule in Outlook to send their email directly to the delete folder.  That way you don’t have to see it, and they don’t have to know you left their list.)

5. Have an assistant handle your email -This is where I am.  And truthfully, I am FIGHTING this one!  Because I admit that I’m like a crazy email junkie- the more the better in my book.  But I know what it costs me in terms of productivity.  So next week my inbox will be managed by Renee, my ass-kicking VA.  Actually the email won’t even come in to my Inbox.  It may take a few weeks to sort out, but she’ll only send me the high priority items, and the rest will be handled.  Out of sight, out of mind is the key.  Why did I finally surrender here?  Because I know that I will be so much better of a business owner when I’m not distracted and hitting that send/receive button every five minutes.  I’ll be able to do my weekly newsletter, write more articles, and gosh…maybe even have a life.  What a beautiful thing!

Those are my five tips.  Shoot me an email and let me know if you have any other ideas.  (And yeah, I’ll tell Renee to deliver that one to me!)

Blessings,

After his recent near death experience and a VERY expensive surgery, I had to take my eleven year old dog Colby back to the vet to get his sutures out. He had eaten a stuffed Easter egg (which didn’t pass through!) so ended up having to have it removed which left an 8 inch incision in his stomach.

On Saturday morning as I was ready to get him in my van, I discovered that no matter what I did, he wasn’t going in. I’d lift, push, cajole, and basically tried everything I could do, but my 80 pound elderly, weak-in-the-hips pooch would just slide under the vehicle. It occurred to me that one of us was gonna get hurt, so I did what every smart business owner would do….I called in reinforcements! OK, the ‘muscle’ in this case was my ex who lives about a mile away. (Yeah, we have that cool kind of relationship….) One quick phone call and in a few minutes the ex popped over and said canine was comfortably in the seat on the way to the v et.

Support = success!

Now why in the world would I share this story about my geriatric dog and my need to call for help? Because it’s the perfect entrepreneur’s dilemma!

I had a ‘project’ I needed to do but didn’t have the resources to make it happen on my own. The theme for this article is to encourage you to see who can do the ‘heavy lifting’ and help you out in areas where you need some more support.

Below is my four-step process for embracing this really important principle in your business.

Step #1: Open your eyes! Take a look around at your business and where you either loose energy (bookkeeping maybe?) or where you are chronically overwhelmed, or when you know that if you just had a few key pieces in place….you’d really be able to take off. Sometimes it will be letting someone do the tasks for you, or maybe it’s the need you have to learn a new skill. For me it was social media. I knew that I wanted to jump on the latest relationship/networking building trend, but didn’t have a clue where to start. What would it be for you? Make a list…………

Step #2: Visualize! The next step is to allow yourself to imagine what would be possible if you had this piece in place. This is where the fun is. If you could design it EXACTLY how you wanted, how would it look/feel/be? My best learning style is having someone talk me through the process, because I am an auditory learner. So the perfect solution to my social media desire was to have someone go through step-by-step all the bells and whistles. I had even signed up for a couple of teleseminars with the ‘experts’ but didn’t use them as the PERFECT design in my mind was a one on one relationship with someone who would just tailor my learning. Your turn…dream big! What would you love to see in terms of support.

Step #3: Strategize! Now where do you find this person? There are two ways of doing it. The first is the ‘inner game’ way of just harnessing energy. Part of the ‘magic’ is if you just set the intention, the Universe conspires to support you. (Anyone ever watched The Secret?)

The next way is to do some research about who is out there that could ‘fill the bill’ for you in this area.

The magic for me came when I attended my coach Kendall Summerhawk’s Brand Authenticity Money and Meaning workshop in May. There I found my perfect solution! I had already known and was friends with Mary Pat Kavanaugh, but after spending three days with her, we really connected and decided that we could support each other. Guess what she specializes in? You got it….social media! She’s like the FaceBook Queen!

Now it’s your turn…after putting out the intention, create a list of where you could find the support you need and a list of who you could go to for help finding it. Don’t forget the power of your network. Ask others who they know.

Step #4: Realize! Now that you have found that perfect person, how is it going to work? What has to happen for you to put them on your team? Maybe you just need an advisory board or possibly a peer run mastermind. In either case, explore what’s the win-win for all parties involved. In my case, Mary Pat is mentoring me in FaceBook, and I help her by coaching her on her business growth and strategies that she can easily implement. < /o:p>

If you need to pay for some new team members, do a calculation about how much business you’ll need to bring in to cover the new cash outlay. Truthfully, many entrepreneurs get themselves stuck in the trap of “I can’t afford to pay anyone to help, but I’m so busy doing so much administrative stuff, that I can’t earn more money either.” If you find yourself in that conundrum, ask yourself the following questions -

1. What’s the minimum investment I’d need to make to move forward? (Example, if you can only spend $500/month…what could that money buy you?)

2. How long would it take for me (with the new people in place) to begin to see a return on my investment?

3. What is it costing me to NOT have these additional resources? This could be in time, money, or just stress! Be honest here.

I’d encourage you to follow the four-step process and email me to share who your ideal support people are and how you are going about getting them because you deserve it!

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEBSITE? Please do! Feel free to reprint this article on your website, own newsletter or message boards as long as you include the following resource information:

©2008 Therese Skelly. Discover a simple, yet surprising secret to getting unstuck in your small business by visiting www.AcceleratingYourSuccess.com and requesting a free copy of the audio, Master Your Mindset to Be the Master of Your Business.

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